Services

Services

by sduncan

Strategy/Advisory Call

A strategy/advisory call can be valuable for a college and university manager who is seeking online learning market insight, competitive context, operational best practices or possibly recommendations about digital marketing strategy and tactics for higher ed online learning programs. We’d have a 1–2 hour call to discuss program/department/ operational/institutional challenges, based on your pre-submitted material or questions and a initial review of your website.
Timeline: 1-2 hours, Cost: $500

Online Program Business Review

We will review and assess a new or existing program, examining your program performance, strategy, positioning, competition, value proposition, pricing, website, recruitment strategy, support infrastructure, and digital marketing, and provide you with actionable recommendations on how to improve overall program performance, provide increased value to students, and grow your business.
Timeline: 1 month, Cost $4000 

Departmental Operations Review

We will review and assess your online learning department’s business operations, looking at management, staffing, marketing, business development, recruitment infrastructure, support, and operations. We’ll collect key performance indicators across your program structure, financials, market research, marketing, and recruitment operations, student outcomes and management to contrast them with best practices. And finally, we will review, and align our findings with your strategic, business, and marketing plans and provide recommendations to better position you to meet your strategic objectives and grow your business.
Timeline: 2 months, Cost: $TBD

Institutional Strategy and Planning Review

We will review and assess your institution’s business strategy and plans with respect to your online learning initiatives, (Academic/Strategic/SEMM/Departmental/Business and Marketing) to help you address emerging opportunities, assign and align appropriate resources, maintain a human-centered focus, facilitate effective and timely plan execution, manage change to meet your objectives and produce financial growth.
Timeline: TBD, Cost: $TBD

Custom Projects

We undertake custom projects involving online learning program strategy, development, management, marketing, and recruitment. Availability for custom projects is dependent on the availability of resources and time. Please call to discuss your specific requirements with us.
Time Frame: TBD (usually 3 months or less), Cost: TBD

Please contact us at 1-416-418-7476, or email sduncan@sdassociates.ca, to discuss your online #highered program and marketing needs.

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